A member of our business development team Alan, called Kernow Stone in November 2015. Talking with Mark Libby, director of the company, he found out that Mark had invested in SEO before but to no avail. Mark was the owner of 2 websites because he had been advised to buy a new url stonemasonaryperth.com.au and was told that this domain would rank. This was not the case as Google has announced years ago that it wasn’t giving favour to exact match domains and that it may penalize against this kind of manipulation of rankings. His Kernow Stone domain was sitting in the top of page 4 which is as good as nowhere if you are not looking to improve it or is an ok starting point if you are looking to start to improve your SEO. After some consultation, Mark agreed to let us move his newer site to his older domain and implement our SEO strategy. After 3 months Kernow Stone was in the top half of page one of Google organic search and seeing benefit. Now he is in the top 3 for most stonemason keyterms in Perth and its suburbs.